Headless WordPress: When and Why Your Business Might Need It

January 11, 2025 by Peter Brittain in Content Management Systems

OK, so we’re going to talk now about something that is getting a fair amount of talk in web development circles these days: Headless WordPress.

Sound rather creepy, doesn’t Ideas with a title like this be belong in a horror movie!? Don’t worry, nobody is really losing any heads here–well, except WordPress itself. And the whole point, is to lose that head! After all–“The brain of the bird should be left as a model bird of bird…”

If you’re wondering if headless WordPress development could be right for your business, you aren’t alone in contemplating a perhaps dormant possible avenue. Read More

Lead Generation

Real Estate Website Design Tips That Actually Convert Australian Property Buyers

November 23, 2024 by Peter Brittain in Lead Generation

As suggested by the top search, a potential buyer is perusing your house information whilst waiting for his or her coffee on a phone.

They click your listing, come into your web site and… it takes so very, very long that in less than two clicks. The photos are small as they get.

Your contact form does not work properly at all The result? They bounce off the page of your so-very-slow website and head straight for your competitor’s beautifully designed site instead.

The Australian property market is a no-holds barred battleground, and your website is now far more than just a digital business card it’s your most powerful selling point. With 86% of home buyers using the internet to search for a property, your website design can make or break that all-important first impression.

Yet paradoxically there are still many real estate agents out there who are stuck with websites looking so much like they were created and forgotten back in 2010. Read More

Digital Strategy

AI-Powered Websites: How Smart Technology is Transforming Customer Experience

November 5, 2024 by Peter Brittain in Digital Strategy

The world of digital marketing is so different now than it was a few years ago.

So gone are the days of static, informations websites with a simple contact form, and here are platforms that are actually intelligent and which can even make sense of the specific needs of your potential customers in a real time basis.

This is no longer science fiction it’s happening right now and businesses around Australia are coming to terms with the fact that they can’t afford not to be part of it.

At SLINKY Web Design, we have been following this evolution closely. We here are a Perth team that have been delivering AI website design that actually works for business.

But that’s the thing: it’s not about technology for technology’s sake. It’s all about designing websites that put in for your business. Read More

Web Design

Essential Elements of an Effective Small Business Website

October 23, 2024 by Peter Brittain in Web Design

So here’s the thing: small businesses need to provide their users with a relevant online experience if they want to continue to attract and engage their audiences online. Do you know why? This is because the average website user is busy and easily distracted. This is why business owners must incorporate modern website design principles into their websites.

You may wonder, what key objective does this achieve?

Well, first, it creates a good user experience and keeps the website ahead of the competition while connecting them directly to their customer base through social media channels such as Instagram, Facebook or Twitter.

Without mincing words, it is common for small business owners to get confused because they need a website that generates leads and sales, but have little or no experience in web design and business. If you’re not a web design professional, that’s okay. In fact, most small business owners are not, which is why they work with a professional web development company like Slinky Web Design.

Every small business website should include several important elements in its web design strategy, and it’s helpful to familiarise yourself with the dos and don’ts. This will ensure that the website you create is suitable for your business. Read More

Content Management Systems

Why WordPress is Better Than Other CMS Solutions

June 6, 2024 by Peter Brittain in Content Management Systems

There is a whole lot of planning that goes into building a new website, whether for personal branding or for your business. First, you must consider things like what the right target audience for your project would be interested in and how to attract that interest.

But you also have to make other necessary technical decisions about the project. One such decision is which content management system (CMS) to opt for.

There are a lot of CMS platforms around. WordPress takes the largest share of the market as the most popular CMS platform. For context, over 2 million websites – more than 60% of the world’s total websites – are powered by WordPress.

The other CMS platforms, including Drupal, Shopify, Wix, Squarespace, and Joomla, have to fight amongst themselves for the remaining 40% market share. Isn’t that huge?

You are probably wondering why WordPress is such a popular choice for website owners. You’ll learn about the reasons in this article. Let’s start by understanding what a CMS platform is all about. Read More

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