5 Steps For Business Owners To Create An Effective Website Design Brief

October 28, 2022 by Peter Brittain in Web Design Brief

Whenever web designers are hired by business clients, one of the first things that they request is a website design brief. A website design brief is what clients need to create so that the web designer knows what the client is looking for and expects from their new website. However, given that a website design brief is something that a business owner might only ever consider once or twice at most, it is fair to say not every website design brief achieves its objective.

By that, we do not mean that the website fails, but rather that the website design brief fails to properly outline the client’s wishes. It is akin to a construction company being given the job of designing and building a house but the specifications for that house are vague and give them little upon which to base the house’s dimensions, features, or construction materials. Read More

Landscaping Websites

A Simple Website Design Guide For Landscaping Companies

September 18, 2022 by Peter Brittain in Landscaping Websites

Given that creating landscape designs is a large part of a landscaping business’s work, we think they, more than most businesses, will appreciate the need for top-class, responsive website design. While landscape design and website design are two completely different skills, the fact that both need to be completed to satisfy clients is one common factor.

As for the website design of a landscaping business, it certainly plays a massive role in how well that website converts visitors into prospects who contact the company for more information or to request a landscape design quotation. Website design also significantly influences how well websites rank in search engines such as Google. Good rankings can mean a flood of more traffic, while low rankings mean just a trickle.

So, with good web design having such an impact on how your landscaping business might perform based on its effect on visitors and the amount of traffic it receives, we thought it would be helpful to highlight some web design basics. If you or other landscapers reading this feel their website is not ticking all the boxes, you will have some avenues to pursue, especially if you ask a web design agency to revamp your website. Read More

Web Design Tips

The Risks Of A Poor Website Design For Your Business

March 21, 2022 by Peter Brittain in Web Design Tips

Some business owners may not yet be convinced that they need a professionally designed website and are prepared to continue with their existing site, or worse, continue with no website and thus have no online presence at all. Their reasons may vary, but they may include not knowing where to find professional web designers or a fear that the costs of a new website may be beyond them.

We can address both right here, as Slinky has web designers and programmers who can build the website, and as for cost, we have packages to suit all budgets. We even have monthly payment options so that every business in Perth, regardless of size, can benefit from a new, professionally designed website.

If, even after these reassurances, you are still not convinced that a new website can benefit your business, it may be more appropriate to consider the risks to your business of a poor website and the damage that it can do. These risks are many and varied, but in each case, they either make it harder to attract new customers or, worse, can drive existing customers away.

Coupled with this are the additional risks of trying to cut corners. Instead of using professional website designers like Slinky, you opt for a cheaper option, like a freelancer on Fiverr, to design your website. Read More

Website Usability

7 Reasons Why Your Website Might Be Loading Slowly

June 8, 2021 by Peter Brittain in Website Usability

One of the most common problems that web design teams are asked about by prospective clients is slow-loading websites. In this age where everything must happen quickly, slow websites can be frustrating and detrimental. The reasons for slow loading are varied, and often multiple issues occur simultaneously.

What Happens When You Have a Slow-Loading Website?

Here are nine statistics that can help you understand the role of a website’s loading speed: Read More

Website Images

7 Ways To Ensure The Images Used In Your Website Design Are Effective

June 8, 2021 by Peter Brittain in Website Images

If you carefully consider the many elements that need to be created and optimised within the overall design of a website you will soon discover that there are dozens of them. These include the colours and the fonts, the layout, the creation of the content, ensuring all the coding functions correctly, making sure the website has security protocols in place, and the SEO, to name but a few.

There are some elements of a website’s design that most people might take for granted and think that their importance is minimal to the success of that website. One such element is the images. These are often given little consideration and simply picked randomly for the mere reason that ‘a website should have images’.

However, if you were to seek the advice of a professional web design agency, you will soon learn that images can play a significant and positive role within a website, and rather than seeing them as an afterthought, they should actually be given very careful consideration.

Whilst images might not have the kudos of videos with regards to what content you have nor take the time to create that written blog posts might, nevertheless, it is important that due care and attention is given to them. Read More

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Web Design Blog

What Happens When You Have a Slow-Loading Website?