Web design used to be a simple process.
Pick a colour scheme, choose a font, add some flair, and voilà!
Now, having a visually appealing website is irrelevant if the user finds it difficult to navigate. In fact, it can even push the user away from your brand.
This is where accessibility comes into play, and it is changing the way digital marketing teams create and manage websites.
Accessibility is no longer an option; it is an essential part of how consumers see your brand and ultimately decide to engage or disengage. Read More
